* { margin: 0; padding: 0; box-sizing: border-box; }
        :root {
            --primary: #7C3AED;       /* deep vibrant purple */
            --primary-hover: #6D28D9;
            --primary-light: #EDE9FE;
            --secondary: #4F46E5;     /* indigo */
            --dark-text: #0F172A;
            --gray-text: #64748B;
            --bg-light: #F8FAFC;
            --surface: #FFFFFF;
            --soft-shadow: 0 25px 50px -12px rgba(0, 0, 0, 0.15);
        }

        body {
            font-family: 'Plus Jakarta Sans', sans-serif;
            color: var(--dark-text);
            background-color: var(--bg-light);
            scroll-behavior: smooth;
            -webkit-font-smoothing: antialiased;
        }

        /* modern hero – refined overlay + sharper gradient */
        .hero-section {
            position: relative;
            min-height: 100vh;
            background: url('../group-young-doctors-white-coats-posing-hospital\ \(1\).jpg') no-repeat center center/cover;
            display: flex;
            align-items: center;
            justify-content: center;
            padding: 80px 0;
        }
        .hero-overlay {
            position: absolute;
            inset: 0;
            background: radial-gradient(circle at 20% 50%, rgba(255, 255, 255, 0.701) 0%, rgba(255, 255, 255, 0.592) 100%);
            backdrop-filter: blur(6px);
        }
        .hero-content { position: relative; z-index: 3; }

        .badge-modern {
            background: var(--primary-light);
            color: var(--primary);
            padding: 8px 20px;
            border-radius: 40px;
            font-weight: 600;
            font-size: 0.9rem;
            letter-spacing: 0.4px;
            display: inline-block;
            margin-bottom: 24px;
            border: 1px solid rgba(124,58,237,0.2);
            box-shadow: 0 4px 12px rgba(124,58,237,0.08);
        }

        .main-title {
            font-size: 4rem;
            font-weight: 800;
            line-height: 1.1;
            letter-spacing: -1.5px;
            color: var(--dark-text);
        }
        .main-title span {
            background: linear-gradient(145deg, var(--primary), var(--secondary));
            -webkit-background-clip: text;
            -webkit-text-fill-color: transparent;
            background-clip: text;
        }

        .subtitle {
            font-size: 1.3rem;
            font-weight: 500;
            color: var(--gray-text);
            max-width: 700px;
            margin: 0 auto 32px;
        }

        /* modern button system */
        .btn-modern {
            padding: 14px 32px;
            border-radius: 14px;
            font-weight: 600;
            transition: all 0.3s cubic-bezier(0.2, 0, 0, 1);
            display: inline-flex;
            align-items: center;
            gap: 10px;
            border: none;
            text-decoration: none;
            cursor: pointer;
        }
        .btn-primary-custom {
            background: linear-gradient(135deg, var(--primary), var(--secondary));
            color: white;
            box-shadow: 0 10px 25px rgba(124, 58, 237, 0.25);
        }
        .btn-primary-custom:hover {
            transform: translateY(-4px);
            box-shadow: 0 20px 35px rgba(79, 70, 229, 0.3);
            color: white;
        }
        .btn-outline-custom {
            background: rgba(255,255,255,0.7);
            backdrop-filter: blur(10px);
            border: 2px solid rgba(124,58,237,0.3);
            color: var(--primary);
        }
        .btn-outline-custom:hover {
            background: white;
            border-color: var(--primary);
            transform: translateY(-4px);
            box-shadow: 0 10px 25px rgba(124,58,237,0.15);
        }

        /* card style */
        .modern-card {
            background: var(--surface);
            border-radius: 32px;
            border: 1px solid rgba(0,0,0,0.02);
            box-shadow: 0 20px 35px -8px rgba(0,0,0,0.05);
            transition: all 0.35s ease;
            height: 100%;
            overflow: hidden;
        }
        .modern-card:hover {
            transform: translateY(-10px);
            box-shadow: 0 30px 55px -12px rgba(124,58,237,0.15);
        }

        .icon-box {
            width: 70px;
            height: 70px;
            background: var(--primary-light);
            border-radius: 20px;
            display: flex;
            align-items: center;
            justify-content: center;
            font-size: 32px;
            color: var(--primary);
            margin-bottom: 24px;
            transition: all 0.25s;
        }
        .modern-card:hover .icon-box {
            background: var(--primary);
            color: white;
            transform: scale(1.05) rotate(-2deg);
        }

        /* process block elevated */
        .process-container {
            background: white;
            border-radius: 42px;
            padding: 45px 30px;
            box-shadow: var(--soft-shadow);
            border: 1px solid rgba(255,255,255,0.6);
        }
        .process-step {
            text-align: center;
        }
        .process-icon {
            width: 90px;
            height: 90px;
            background: var(--bg-light);
            border-radius: 50%;
            display: flex;
            align-items: center;
            justify-content: center;
            font-size: 36px;
            color: var(--primary);
            margin: 0 auto 16px;
            border: 4px solid white;
            box-shadow: 0 12px 24px -12px rgba(0,0,0,0.2);
            transition: 0.2s;
        }
        .process-step:hover .process-icon {
            background: var(--primary);
            color: white;
            transform: scale(1.1);
        }
        .process-arrow {
            color: #C7D2FE;
            font-size: 28px;
            font-weight: 300;
        }

        /* brand image wrapper */
        .brand-img-wrapper {
            position: relative;
            padding-top: 65%;
            overflow: hidden;
            background: #f1f5f9;
        }
        .brand-img-wrapper img {
            position: absolute;
            top: 0; left: 0; width: 100%; height: 100%;
            object-fit: cover;
            transition: transform 0.7s ease;
        }
        .modern-card:hover .brand-img-wrapper img { transform: scale(1.06); }

        /* founder section */
        .founder-img-wrapper {
            position: relative;
            width: 220px;
            height: 220px;
            margin: 0 auto;
        }
        .founder-img {
            width: 100%;
            height: 100%;
            object-fit: cover;
            border-radius: 36px;
            border: 6px solid white;
            box-shadow: 0 25px 40px -15px rgba(0,0,0,0.2);
        }
        .founder-icon {
            position: absolute;
            bottom: -5px;
            right: -5px;
            background: linear-gradient(135deg, var(--primary), var(--secondary));
            color: white;
            width: 60px;
            height: 60px;
            border-radius: 20px;
            display: flex;
            align-items: center;
            justify-content: center;
            font-size: 28px;
            border: 4px solid white;
        }

        /* CTA section with new depth */
        .cta-section {
            background: linear-gradient(115deg, #7C3AED 0%, #4F46E5 100%);
            position: relative;
            isolation: isolate;
        }
        .cta-section::after {
            content: '';
            position: absolute;
            inset: 0;
            background: url('data:image/svg+xml;base64,PHN2ZyB3aWR0aD0iNjAiIGhlaWdodD0iNjAiIHZpZXdCb3g9IjAgMCA2MCA2MCIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIj48Y2lyY2xlIGN4PSIzMCIgY3k9IjMwIiByPSI4IiBmaWxsPSJyZ2JhKDI1NSwyNTUsMjU1LDAuMDUpIi8+PC9zdmc+');
            opacity: 0.4;
            z-index: 0;
        }
        .cta-card {
            background: rgba(255,255,255,0.98);
            backdrop-filter: blur(12px);
            border-radius: 48px;
            border: 1px solid rgba(255,255,255,0.7);
            padding: 70px 40px;
            position: relative;
            z-index: 1;
        }

        .footer-link {
            color: var(--gray-text);
            text-decoration: none;
            transition: all 0.2s;
            display: inline-block;
            margin-bottom: 10px;
            font-weight: 500;
        }
        .footer-link:hover { color: var(--primary); transform: translateX(6px); }

        .text-gradient {
            background: linear-gradient(135deg, var(--primary), var(--secondary));
            -webkit-background-clip: text;
            -webkit-text-fill-color: transparent;
        }

        .section-title {
            font-size: 2.7rem;
            font-weight: 800;
            letter-spacing: -0.02em;
        }

        @media (max-width: 768px) {
            .main-title { font-size: 2.8rem; }
            .section-title { font-size: 2rem; }
            .process-arrow { display: none; }
            .process-icon { margin-bottom: 16px; }
        }